Live streamers selling canned cats while eating on online platforms

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2025-11-11

Online platforms have seen live streamers promoting their own canned cats while eating and selling them, taking a spoonful and swallowing it in their mouths! Recently, short video platforms have emerged with some unique live streams: streamers emphasize that their cat canned food is made of clean, genuine, and no extra ingredients. While selling cat food, they explain and eat big bites of cat canned food, cat strips, and other pet food. This has caused many netizens to comment, "It looks too physically uncomfortable" and "Actually, it's really unnecessary

There are not many viewers in the live broadcast room, but the anchor is constantly explaining. A netizen left a message asking the anchor if the product they ate was the same as the one the customer received. The anchor replied, "The (food) I ate is exactly the same as what you received in your hands. I can try it because our ingredients are relatively clean. Actually, I try it every day during live broadcasts, and we have a lot of old and returning customers." The reporter then contacted the store's customer service, who said that letting the anchor in the live broadcast room eat cat canned food is to demonstrate safety and show that the amount of their own product is clean and hygienic. The eoe canned food that the anchor tried is the same as the canned food sold to customers.

Many pet shops conducting such live broadcasts can be found on social media platforms, which has sparked discussions among netizens. Some netizens admitted that they feel a certain degree of physiological discomfort every time they watch such live tasting broadcasts; Some netizens also expressed sympathy for the anchor, believing that this move is disrespectful to the employees.

Netizens pointed out that the anchor "looks very uncomfortable to eat", "there is no need to make such a fuss", "will not place an order just because people have tried it", "it is recommended to pay more attention to the feelings of employees"... Pet food industry practitioners also remind everyone that it is not recommended for people to eat canned cats. Although the ingredients are clean, the taste is indeed very fishy, and pet food is designed based on the nutritional needs and taste preferences of feline animals. There are essential differences in nutritional structure and formula from human food, which is not suitable for human daily consumption. It is also recommended that short video platforms regulate such live broadcasts to maintain a clear online environment.

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